P E S A K - Archív - Internet Advertising Revenues t Statcounter code for -->
Jdi na obsah Jdi na menu

Internet Advertising Revenues

8. 7. 2008

Home > Insights & Research > Internet Advertising Revenues Up 18.2% YOY, $5.8 Billion for Q1 ’08, Second Highest Quarter Ever
June 17, 2008
Internet Advertising Revenues Up 18.2% YOY, $5.8 Billion for Q1 ’08, Second Highest Quarter Ever

The IAB announced that Internet advertising revenues reached $5.8 billion for the first quarter of 2008. The 2008 first quarter revenues are an 18.2 percent increase over the same period in 2007, and represent the second highest quarter ever recorded, after Q4 2007’s $5.9 billion.

“We continue to experience significant growth and vitality in interactive marketing, media and advertising,” said Randall Rothenberg, president and CEO of the IAB. “We expect growth to continue, as consumers spend more and more time online, and marketers find more – and more innovative – ways to reach them through digital media.”

“The fundamentals of interactive advertising spend continues to be positive and I would expect to see continued growth in the future.” said David Silverman, partner, Assurance, PricewaterhouseCoopers “The cyclical fourth quarter to first quarter drop in traditional media advertising spend, combined with an overall economic slowdown, resulted in a not so unexpected first quarter slowdown in the growth of online advertising.”

Source: PwC/IAB Internet Advertising Revenue Report (

Conducted by the New Media Group of PricewaterhouseCoopers, the Internet Advertising Revenue Report was launched in 1996 by the IAB, and aggregates data from all companies that report meaningful online advertising revenues. The results are considered the most accurate measurement of interactive advertising revenues with the data compiled directly from information supplied by companies selling advertising on the Internet. The survey includes data concerning online advertising revenues from Web sites, commercial online services, free e-mail providers, and all other companies selling online advertising. First and third quarter revenue reports are estimates, with the actual figures being released along with second and fourth quarter data respectively. PwC does not audit the information and provides no opinion or other form of assurance with respect to the information.

The IAB sponsors the Internet Advertising Revenue Report, which is conducted independently by the New Media Group of PwC. The full report is issued twice yearly for full and half-year data, and top-line quarterly figures are issued for the first and third quarters.

To access an archive of PwC reports please click here.

Home > About the IAB > Recent Press Releases > Press Release Archive > IAB ADDS 27 NEW MEMBERS
July 31, 2006

Search, News, Lifestyle, Technology, Automotive adds Diversity to Membership

New York, NY (July 31, 2006) Today, the Interactive Advertising Bureau (IAB) announced the addition of twenty-seven new members who represent a wide array of publishers, technology providers, and Interactive advertising services.

"The scope and diversity of businesses that these companies represent is extraordinary and yet another indication of the growth of our industry" said Greg Stuart, CEO of the Interactive Advertising Bureau, "With the help of these new members and our current membership, we continue to solidify the business of Interactive advertising."

Of the new members, seventeen are General Members and nine are Associate Members.

IAB General Membership is open to companies that sell any form of Interactive advertising, including online, email, wireless, interactive television or other emerging platforms. IAB Associate Members are those companies whose business supports the sale of Interactive advertising and marketing. IAB Members are involved in driving the Interactive marketplace forward through the creation of industry standards and guidelines; groundbreaking research; member products and services and events.

New General Members include:

Autobytel –
Batanga –
Booyah Networks –
Broadband Enterprises – –
e-Miles –
Fox News Channel –
Hearst Magazines -
HowStuffWorks –
Quigo –
Skylist –
Tencent –
Time Interactive –
Tremor Media –
US News –
vMix –

New Associate Members include:

Actuan –
Akamai –
Blackfoot –
CriticalMass –
Exent Technologies –
Firstlight ERA –
Interpret LLC –

About the IAB:
Founded in 1996, the Interactive Advertising Bureau (IAB) represents over 250 leading interactive companies that are actively engaged in, and support the sale of interactive advertising. IAB members are responsible for selling over 86% of online advertising in the United States. On behalf of its members, the IAB evaluates and recommends standards and practices, fields interactive effectiveness research and educates the advertising industry regarding the use of interactive advertising. For more information, please visit


Interactive Advertising Bureau
Marla Nitke
Marketing Communications Director









Click Here!

Přidej na Seznam Přihlaste se k odběru mého kanálu na YouTube

IPv6 Certification Badge for pesak

cestování Cestování Google Sitemap Generator Search Engine Submission - AddMe Broken Link Checker Compete Rank More Twitter Followers


Protected by Copyscape Originality Check Vícenásobné Google Page Rank Nabízíme grafické práce za atraktivní ceny. Cinematic Music MSSDesign
TOP 100 PHOTOGRAPHY SITES Affiliate Ranker - Comprehensive Dynamic Affiliate Directory Webutation
Scan your site, and get help cleaning up if your site gets defaced. Free to join! [Valid RSS]




Free SEO Tools

Website Monitoring - Local Business Directory, Search Engine Submission & SEO Tools Search Engine Submission and Optimization


Online: 27
Celkem: 3635834
Měsíc: 36164
Den: 1281